Strategy & Planning

• Marketing strategy

• Go-to-market strategy, both product & new market entry. 

• Growth acceleration

• Multi-Channel Marketing Strategies, delivering significant results in revenue, engagement & reduction of churn. 

• Generated a significant uplift year-on-year in owned channels

E-commerce Business Enhancement

• Collaborated with e-commerce businesses to enhance marketing strategy and optimise customer operations.

• Led and executed e-commerce growth strategies to drive revenue and market presence.

• Develop pricing strategy to support sharp growth in sustainable subscriptions

Brand Strategy Redefinition

• Redefined brand strategies for clients and delivered comprehensive execution plans.

• Crafted and implemented strategies to elevate brand visibility and appeal.